Strategic Planning

Definition of strategic planning

It is a systematic process that seeks to achieve a clear vision about the future of something in order to transform it into goals that depend on a series of steps that are appropriate to implement. Strategic planning is also defined as the means that helps officials in companies and institutions; Especially the executives, in determining the appropriate procedures to achieve the best results based on the use of the available resources in the work environment.

The importance of strategic planning

Strategic planning in the work environment is one of the most important administrative processes, and its importance is summarized according to the following points: Helping preserve capital by reviewing the financial performance of the work, and ensuring that it provides permanent updates, which contributes to achieving the best results, and ensuring that work is going on the right way. It contributes to setting a time frame for the implementation of the work by relying on the development of an appropriate strategic plan that contributes to the design of its steps. It transforms the planned actions into measurable and applicable things so that sufficient knowledge is achieved in obtaining acceptable results. The service industry and the financial means that take into account the changes affecting work in light of the prevailing economic climate. Relying on the use of practical experience, and the precise method in applying planning in the practical aspect of work.

Benefits of Strategic Planning

Strategic planning achieves a set of benefits for work, the most important of which are :

• Clearly defining goals, and then linking them with the administrative organization function.

• Developing a sense of the effectiveness of the use of available resources, and making them a major priority.

• Providing a rule that helps to change the mechanism of work when needed.

• Relying on a set of indicators that help assess the effectiveness of work, and studying data based on its placement in certain ranges.

• Linking between the planning strategy in the organization and the external environment because the surrounding environment in organizations can change over time.

• Providing a way to think about methodological ways that help review the direction of institutional work.

• Establishing coordination between the strategic planing and the process of its implementation based on directing the energy of the participants in the work.